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Better4You School Lesson?

February 15th, 2012  |  by Rich  |  published in Eating Better, Improve Your Family's Lifestyle, Other News

FOX News reports that one mother was outraged after school officials told her 4-year-old daughter that her home-packed lunch was not healthy enough to eat.   A lunch inspector at a N.C. school told the student she couldn’t eat her turkey sandwich, banana, potato chips and apple juice. Instead, the inspector recommended a USDA-approved lunch: one [...]

A Bowl of Cherries in 2012?

January 9th, 2012  |  by Rich  |  published in Food Business, Other News, Random Thoughts!

Familiar fruits rather than new exotic ones are likely to bowl over consumers in 2012, according the report by The Hartman Group.  “Looking Ahead: Food Culture 2012, says that consumers are skeptical of many of the new super fruits promising antioxidant heaven.   “Rather than powdered out-of-season exotic fruits with “functional overtones”, expect to see a [...]

Entrepreneur’s Top Social Media Lessons of 2011

December 13th, 2011  |  by Rich  |  published in Media, Other News

Light up the Tree & Holiday Recipes

December 1st, 2011  |  by Rich  |  published in Other News, Random Thoughts!, Reports and Studies

How about proposing some lighter recipes around holiday season since the weight you gain may be hard to lose?  Most people only gain about a pound of weight during the holiday season, but that pound may never come off, according to a National Institutes of Health study. University of Missouri dietitians recommend families maintain healthy [...]

An Rx for Healthy Eating

November 17th, 2011  |  by Rich  |  published in Better For You Marketing, Eating Better, Health News, Other News

 What a great way to get consumers to adopt better4you habits and eat more fruits and veggies!   Boston Medical Center is giving its patients prescriptions to its food pantry, where they can get free fresh fruits, vegetables and meats to help their health and healing process at home. The pantry, which gives out more than 20 tons [...]

What the Foodies Read

November 16th, 2011  |  by Rich  |  published in Food Business, Media, Other News

Thought it might be interesting to share what one elite food writer reads.  Patrick Farrell who writes the Diner’s Journal for the NY Times offers his insight on how he keeps up with food, wine and restaurants:   The Atlantic Cities: A geographic-economic analysis of where the best restaurants in the world are. The urban theorist Richard [...]

Frugality is the New Black

October 4th, 2011  |  by Rich  |  published in Better For You Marketing, Media, Other News

Ann Zimmerman of The Wall Street Journal writes a disturbing article that claims the economy is creating lasting damage for brands as consumers who trade down during the recession may never come back.  “Buffeted by high unemployment, heavy debt loads, falling home values and high food and gas prices, these shoppers have been whipped into a permanent state [...]

Booth’s Better4You Names First Director of Nutrition

September 22nd, 2011  |  by Rich  |  published in Better For You Marketing, Food Business, Other News, Random Thoughts!

We are happy to announce that today our new, and first, Director of Nutrition joined M Booth’s Better4You (http://mbooth.com/why-we-are-different/) team! Author and healthy-eating expert Tanya Zuckerbrot, MS, RD, is the creator of the popular F-Factor Diet, and the first registered dietitian with a national line of branded high fiber foods. She will serve as a [...]

“Natural” Cause for Alarm

September 21st, 2011  |  by Rich  |  published in Better For You Marketing, Food Business, Health News, Other News

The latest attack on food marketers is a natural cause for alarm.  Some recent consumer lawsuits allege that food brands are abusing the “all natural” designation, and duping consumers.  Food policy expert Michele Simon told the Wall Street Journal: ‘The word hasn’t been defined well enough at all, so for years companies have been able [...]

Herbal Battle

September 9th, 2011  |  by Rich  |  published in Other News

Lawmakers seek tighter regulation of vitamins, herbs, weight-loss products and other dietary supplements.   Herbal companies are now facing a  newly introduced Dietary Supplement Labeling Act of 2011 that, if passed, would increase labeling requirements and require companies to register their products. Critics of the bill say Dietary Supplement Health Education Act [...]

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