Food marketers have an opportunity to help consumers who are seeking healthy foods by providing easy-to-understand nutrition information on-pack, according to a new report from Nielsen.  The research company polled 25,000 consumers in 53 nations and found that more than half consider themselves overweight and even more (59%) admit having trouble reading nutrition [...]

How about proposing some lighter recipes around holiday season since the weight you gain may be hard to lose?  Most people only gain about a pound of weight during the holiday season, but that pound may never come off, according to a National Institutes of Health study. University of Missouri dietitians recommend families maintain healthy [...]

Consumers are cooking more at home not solely because of economics but because of health, a new Mintel study shows.  Half of home cooks claim that a better for you diet is a key incentive, stating that home-cooked meals are healthier than either restaurant food or prepared foods sold in grocery stores.  Older cooks are somewhat more likely to cite health [...]

More than nine of 10 Americans consume fewer fruits and vegetables than the daily amount recommended by the U.USDA guidelines, according to the “Fruits and Veggies — More Matters” health initiative, a national program aimed at increasing consumption of plant-based foods.  Don’t blame it on the nutritionist community.   Nutritionists have been talking to us for [...]

What do Americans think of the USDA’s MyPlate (click here to see an infographic) dietary recommendations?  M Booth’s Better4Y0u offering conducted a proprietary survey and learned that a healthy 46 percent have heard of the guidelines and more than one third understand it.  M Booth’s Better4You Director of Nutrition Tanya Zuckerbrot, creator of the The [...]

A chance to market better4you snacks?  Four in 10 Americans opt for a nosh during the day instead of eating three meals and 55 percent say they reach for a snack in lieu of dinner.  The Rethink Your Snack Survey, commissioned by Snack Factory’s Pretzel Crisps, finds that the younger folks skip a meal and choose a snack when [...]

Nearly half of American consumers are aware of the US Department of Agriculture MyPlate dietary guidelines, according to a survey from M Booth’s Better4You practice.  Twenty-seven percent of respondents said they may adopt the guidelines as part of their regular diet. Rich Goldblatt, SVP and director of M Booth’s Better4You practice, [...]

Two studies from the University of Rhode Island prove that men eat faster than women.  Men are faster eaters than women particularly at lunch, where men ate about 80 calories per minute, while women ate about 52 calories per minute. Also men consume both liquid and solid foods faster than women. Researchers also discovered that people [...]

Although most kids don’t really write the family food shopping list, a research team from Johns Hopkins Bloomberg School of Public Health found that children do use manipulative nagging to get mom to buy specific items which may not be too healthy.  The researchers found that kids’ tendency to nag about particular products is the [...]

A new study verifies what moms and mom authors have been saying for some time: sneaking vegetables into kids’ foods increases their veggie intake and reduces their consumption of calories.  In a new article in the American Journal of Clinical Nutrition, researchers at Penn State’s Nutritional Sciences report they added pureed vegetables to foods given [...]