Veggies are getting a starring role at the Academy of Nutrition & Dietetics annual conference, The Food & Nutrition Conference & Expo.  Barbara Rolls of the nutrition department at Pennsylvania State University and RD Ellie Krieger, a host on The Food Network are recommending a fuller plate as a better for you means of nutrition.  [...]

More and more eating establishments are catering to diners who have  a food allergy.  The Food Allergy Initiative estimates that 15 million Americans have at least one food allergy. Another three million have celiac disease, an autoimmune reaction to gluten, and millions more avoid gluten for other health reasons. Both food allergies and gluten issues [...]

M Booth Better4You Director of Nutrition Tanya Zuckerbrot provides insight on how diet can help your looks:
It’s true: “You are what you eat.” Food can’t substitute for the perfect eyeliner or lip gloss, but defying aging and looking your best even without makeup takes proper nourishment. A diet rich in fiber, lean [...]

The Huffington Post’s Charity Curly Matthews asks “why does the all best comfort food have to be so packed with butter, sugar or bacon?  She suggests five comfort food makeovers that consumers should try.  Smart thinking on her part as brands look for ways to serve up better4you recipes to moms.    Bacon and Cheddar Macaroni [...]

Food marketers should lead by example and make some smart dietary decisions as we begin the New Year.  Better4You adviser Amy Hendel offers this advice:   Temptations abound in bakery windows, mall- shopping arenas and especially in the food baskets we receive from well- intentioned friends and family.  So can you truly have success [...]

Giving consumers simple calorie equivalents can help make better4you food choices.   Showing the amount of time you’d need to jog in order to burn off the calories from a sugary drink, rather than showing a calorie count, may be more effective in dissuading you from consuming those beverages, new research suggests.    “People are [...]

Two studies from the University of Rhode Island prove that men eat faster than women.  Men are faster eaters than women particularly at lunch, where men ate about 80 calories per minute, while women ate about 52 calories per minute. Also men consume both liquid and solid foods faster than women. Researchers also discovered that people [...]

Better4You brand marketers can learn something about what to call overweight children from a new survey by Yale University. The survey finds that parents prefer that doctors avoid the terms “fat” and “obese” and prefer the term “unhealthy weight,” when referring to their children.  More than 60 per cent of the 445 parents surveyed said referring to [...]

Better4you comes to the running market.  Cushioning used to be the key to a good running shoe.   But  the LA Times writes “with the recent emphasis on form and injury prevention, trail running, ultra-running and barefoot running, shoe choices have exploded. The alternatives seem endless: minimal shoes, maximum shoes, super-cushioned shoes, no-cushion shoes.”  With comfort [...]

A new study verifies what moms and mom authors have been saying for some time: sneaking vegetables into kids’ foods increases their veggie intake and reduces their consumption of calories.  In a new article in the American Journal of Clinical Nutrition, researchers at Penn State’s Nutritional Sciences report they added pureed vegetables to foods given [...]