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Color Me Thin

June 20th, 2012  |  Published in Eating Better, Reports and Studies

It’s not how much you eat – but the color contrast between your dinner plate and food that plays a key role in diet-controlled weight-loss finds a new study by Cornell University’s Food and Brand Lab.  The Plate Size and Colour Suggestibility study discovered a link between the amount of food a person eats and the color contrast of his/her plate. Diners subconsciously eat more when the food blends in with the settings upon which it is placed.  The study suggests that the plates with a contrasting color to the food, sends a ‘wake-up call’ to the brain that makes the person more aware of the portion size. Researchers hope that this discovery could pave the way for more effective weight-loss plans.

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