• Home
  • About
  • better4you Advisory Board
  • Meet the Team
  • Categories
    • Better For You Marketing
    • Eating Better
    • Food Business
    • Health News
    • Health Tips
    • Improve Your Family's Lifestyle
    • Marketing to Children
    • Media
    • Other News
    • Random Thoughts!
    • Reports and Studies
  • Subscribe via RSS

Most Wanted: Ronald McDonald, Captain Crunch & Jolly Green Giant

May 18th, 2011  |  Published in Food Business, Marketing to Children  |  1 Comment

Is the pressure now on McDonald’s to deep six its long standing icon Ronald McDonald a sign of things to come for other food marketing icons that targe kids?    The consumer watchdog group, Corporate Accountability International, initiated an effort to get more than 550 health professionals and organizations to sign a letter to McDonald’s asking them to stop marketing junk food to kids and retire Ronald McDonald.  No doubt, companies that market to kids are in the spotlight now more than ever.  So here’s a  head’s up to Punchy!,  Aunt Jemimah,  Mrs. Butterworth, Captain Crunch, Chef Boyardee and even the Jolly Green Giant!  – Rich

  • Twitter
  • Digg
  • Gmail
  • LinkedIn
  • Facebook
  • Share/Bookmark

Responses

Feed Trackback Address
  1. Tiana Shotkoski says:

    December 27th, 2011 at 3:16 pm (#)

    Some really prime blog posts on this website , bookmarked .

Leave a Response

Blog Authors

DanaDana
FraniFrani
JoyceJoyce
RachelRachel
RichRich

Adventures