What’s next, Red Bull enriched with Calcium?
June 19th, 2009 | Published in Other News | 8 Comments
Calcium, or the lack of it in our diets, continues to make headlines. A new study published in the July issue of the Journal of Nutrition Education and Behavior shows teenagers reduce their calcium intake as they enter their 20’s — not a big surprise as they go off on their own and fend for themselves, but an important finding none the less! While adding calcium and vitamin D to Red Bull may not be on the horizon, companies may want to find ways to satisfy the tastebuds of the coveted Generation Next while keeping them healthy at the same time.
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